Watch the video above for more, or read on below for a deeper dive into each brand’s story.
Buffalo Wild Wings is beginning to roar back thanks to some blunt talk from its new agency that led to a revamped marketing approach. Visits to its restaurants are now on the rise, says Chief Marketing Officer Seth Freeman. Just a couple of years ago, same-store sales and visits were declining.
Buffalo Wild Wings was gobbled up by Arby’s parent company Inspire Brands in February 2018 and six months later Seth Freeman joined as its chief marketing officer. He soon hired new agencies including The Martin Agency on creative…[Read More]
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