by Vic | Nov 18, 2019 | News, Social Media, Technology
TikTok’s Chief Is on a Mission to Prove It’s Not a Menace Like almost everybody who runs a big tech company these days, Alex Zhu, the head of the of-the-moment video app TikTok, is worried about an image problem. To him — and to millions of TikTok’s users — the app is...
by Vic | Nov 16, 2019 | Branding, News, Strategies, Technology, Trends
Fans Getting Charged Up To See Ford’s New Electric Mustang SUV The Mustang — one of the most quintessentially American cars — is about to kick off a new chapter. After years of secrecy, Ford is unveiling the Mustang Mach-E, an electric SUV “inspired”...
by Vic | Nov 10, 2019 | Branding, Digital Marketing, News, Technology
When you think about searching online, you think Google. When you think about colored sticky notes, you think Post-it. And when you think about binge-watching series and movies you think of……right: Netflix. Netflixing has become synonymous to binge-watching. Netflix...
by Vic | Nov 9, 2019 | Branding, Digital Marketing, News, Technology
For decades, the public relations industry relied on the media to publish clients’ stories and help them raise visibility to achieve results. An agency would pitch a news outlet on a potential story, and that news outlet would either run the story or not. As...
by Vic | Nov 7, 2019 | Branding, Digital Marketing, News, Technology
It is interesting to me how many trade show exhibitors are shocked that no one stops in their booth, yet they have done nothing to promote or even attract passers-by to it. In the age of constant visual stimulation, social media and short attention spans, we as trade...
by Vic | Nov 7, 2019 | Branding, Digital Marketing, News, Technology
Attending and exhibiting industry trade shows can be a great way to build your network and stay up to date on what’s trending. As a fashion company founder, I attend shows like Accessories the Show, Atlanta Apparel and Dallas Gift to gain new wholesale clients....
