by Vic | Dec 6, 2019 | Branding, case-studies, Strategies
Nothing Says Christmas Like … a KFC Fried-Chicken Fire? The sights and sounds of the holiday season are familiar to us all: snow falling gently outside, stockings overflowing with gifts, “White Christmas” playing softly in the background. Now imagine that scene,...
by Vic | Dec 3, 2019 | case-studies, Trends
Peloton’s terrifying new ad is the best horror movie in recent memory To this day, there has never been a filmed sequel to the 1993 masterpiece that is Disney’s The Nightmare Before Christmas. But now, modern society has been gifted a certain kind of nightmare before...
by Vic | Dec 2, 2019 | Branding, case-studies, Strategies, Trends
Here’s Why Ads That Celebrate Eating in Secret Work Chances are you’ve come across this scenario in a commercial: A woman, weary from the demands of modern life, finds a quiet place to recharge by indulging in a pint of ice cream or bag of chips. The moment she’s...
by Vic | Nov 29, 2019 | case-studies, Strategies
How Target became a model retailer. Especially in the age of Amazon American retailers, school is in session. The teacher? Target Corp. Yes, Target. The cheap-chic retailer — in distress just five years ago — has morphed into a model for how to avoid the retail...
by Vic | Nov 24, 2019 | case-studies, News, Technology
Tesla announces 187,000 Cybertruck orders two days after reveal Tesla’s chief executive, Elon Musk, said orders for the Cybertruck have climbed to 187,000 even after two windows unexpectedly shattered in Thursday’s big reveal. The electric-car maker has a history of...
by Vic | Nov 17, 2019 | case-studies, Strategies
6 Tips For Small Business Saturday There is a lot of excitement surrounding the upcoming Small Business Saturday on November 30. No doubt there are different strategies and tactics for smaller businesses versus Fortune 500 size businesses, but in the end, all...
